diff --git a/README.md b/README.md
index d0a8afc..6edf92d 100644
--- a/README.md
+++ b/README.md
@@ -13,7 +13,7 @@ developing applications in Rust for Espressif SoC's.
 To better understand what `espup` installs, see [`Rust on ESP targets` chapter of `The Rust on ESP Book`](https://esp-rs.github.io/book/installation/index.html)
 
 ## Requirements
-Before running or installing `espup`, make sure that [`rustup`](https://www.rust-lang.org/tools/install) and the following dependencies are installed.
+Before running or installing `espup`, make sure that the following dependencies are installed.
 ### Windows
 
 - [git](https://git-scm.com/download/win).
diff --git a/src/toolchain/rust.rs b/src/toolchain/rust.rs
index 92b6ae8..cb1c764 100644
--- a/src/toolchain/rust.rs
+++ b/src/toolchain/rust.rs
@@ -253,23 +253,97 @@ pub fn get_rustup_home() -> PathBuf {
 pub fn check_rust_installation(nightly_version: &str) -> Result<()> {
     info!("{} Checking existing Rust installation", emoji::WRENCH);
 
-    if let Ok(child_output) = cmd!("rustup", "toolchain", "list")
+    match cmd!("rustup", "toolchain", "list")
         .into_inner()
         .stdout(Stdio::piped())
         .output()
     {
-        let result = String::from_utf8_lossy(&child_output.stdout);
-        if !result.contains("nightly") {
-            warn!("{} Rust nightly toolchain not found", emoji::WARN);
-            install_rust_nightly(nightly_version)?;
+        Ok(child_output) => {
+            let result = String::from_utf8_lossy(&child_output.stdout);
+            if !result.contains("nightly") {
+                warn!("{} Rust nightly toolchain not found", emoji::WARN);
+                install_rust_nightly(nightly_version)?;
+            }
+        }
+        Err(e) => {
+            if let std::io::ErrorKind::NotFound = e.kind() {
+                warn!("{} rustup was not found.", emoji::WARN);
+                install_rustup(nightly_version)?;
+            } else {
+                bail!("{} Error detecting rustup: {}", emoji::ERROR, e);
+            }
         }
-    } else {
-        bail!("{} rustup was not found. Please, install rustup: https://www.rust-lang.org/tools/install", emoji::ERROR);
     }
 
     Ok(())
 }
 
+/// Installs rustup
+fn install_rustup(nightly_version: &str) -> Result<()> {
+    #[cfg(windows)]
+    let rustup_init_path = download_file(
+        "https://win.rustup.rs/x86_64".to_string(),
+        "rustup-init.exe",
+        &get_dist_path("rustup"),
+        false,
+    )?;
+    #[cfg(unix)]
+    let rustup_init_path = download_file(
+        "https://sh.rustup.rs".to_string(),
+        "rustup-init.sh",
+        &get_dist_path("rustup"),
+        false,
+    )?;
+    info!(
+        "{} Installing rustup with {} toolchain",
+        emoji::WRENCH,
+        nightly_version
+    );
+
+    #[cfg(windows)]
+    cmd!(
+        rustup_init_path,
+        "--default-toolchain",
+        nightly_version,
+        "--profile",
+        "minimal",
+        "-y"
+    )
+    .run()?;
+    #[cfg(not(windows))]
+    cmd!(
+        "/bin/bash",
+        rustup_init_path,
+        "--default-toolchain",
+        nightly_version,
+        "--profile",
+        "minimal",
+        "-y"
+    )
+    .run()?;
+
+    #[cfg(windows)]
+    let path = format!(
+        "{};{}",
+        std::env::var("PATH").unwrap(),
+        get_cargo_home().join("bin").display()
+    );
+    #[cfg(unix)]
+    let path = format!(
+        "{}:{}",
+        std::env::var("PATH").unwrap(),
+        get_cargo_home().join("bin").display()
+    );
+
+    std::env::set_var("PATH", path);
+    warn!(
+        "{} Please restart your terminal after the installation for the changes to take effect.",
+        emoji::WARN
+    );
+
+    Ok(())
+}
+
 /// Installs the RiscV target.
 pub fn install_riscv_target(nightly_version: &str) -> Result<()> {
     info!("{} Installing Riscv target", emoji::WRENCH);